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Fade & Co Barbershop

Impacts

Impacts you have seen since automating your processes
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Rebooking texts

Nudges each client to rebook around their personal cadence with a one-tap link. Every dollar here is a client who tapped and booked.

$4,422
Revenue won back
attributed to the clicks
230
Texts sent
92· 40%
rebooked from a tap
from a single tap
$48
Avg per conversion

Won back over time

cumulative
$5,000$3,750$2,500$1,250$0
May 19Jul 21

Lapsed-client win-back

Texts clients who've drifted past their cadence a personal offer. Revenue here is clients who'd gone quiet and came back.

$1,034
Revenue won back
attributed to the clicks
80
Texts sent
24· 30%
reactivated
from a single tap
$43
Avg per conversion

Won back over time

cumulative
$1,000$750$500$250$0
May 19Jul 21

Appointment reminders

Texts a reminder before each appointment with one-tap confirm/reschedule. The honest measure is the no-show rate trending down since rollout.

4%
No-show rate now
down from ~11% (7 pts)
150
Reminders sent
with one-tap confirm
~7%
Fewer empty chairs
of appointments, recovered

No-show rate since rollout

trending down as reminders went live
20%15%10%5%0%
JanJul

Review requests

Texts a Google review link a day after each visit. The measure is simple: how many reviews you used to get vs. since rollout.

13
New reviews / month
up from ~3 before
42
Reviews since rollout
that wouldn't have happened on their own
333%
Growth
more reviews per month

Reviews per month since rollout

more reviews → higher local ranking → more walk-ins
20151050
JanJul